Every time a new product is coming out, Amazon registers a series of domain names containing brand keywords. For that reason, all of his big actions are watched carefully by the business community.
According to DomainTools, Amazon owns some 46,000 domain names associated with the firstname.lastname@example.org email address. With the new registration of amazoncryptocurrency.com, amazoncryptocurrency.com and amazonethereum.com yesterday, it seems Amazon is interested in blockchain and virtual currency.
These domain names may suggest that Amazon is ready for something related to Ethereum blockchain or that they may be introducing Amazon’s own virtual currency technology in the future. However, this may be just a simple action to protect the brand of giant.
About a week ago, Ethereum co-founder Joseph Lubin evaluated the availability of blockchain technology by large technology companies. For Amazon, Lubin said, “Amazon, we have not seen much, so wait and see more”.